What’s in a Name?

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I was listening to the radio the other day and heard that what is now known as the infamous ASBO (Anti-Social Behaviour Order) is soon to be no more. It will be replaced by the Criminal Behaviour Order, which will, it appears, be known by the acronym of CRIMBO.

You can almost hear the jingle of Santa’s bells, I hear you say! Now, pardon me for being a little ignorant, but isn’t that just calling the same thing a different name, and in reality, there is no change of the bad behaviour that’s reflected in the “oh-so-poor” image of the name.

There’s no beating some good old fashioned names for good old fashioned values, like honesty, integrity and customer service: values which I like to think we deliver in bucket loads!

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